Bowl Games | dakdan worldwide, founded by Dan Kost

Maximize Your Brand Exposure During the Biggest College Football Games of the Year

Join Our Unique Advertising Campaign Opportunity At The College Bowl Games

College Football Bowl Games

College Football bowl games are among the most anticipated events in American sports, capturing the heart and spirit of college football.

Every season, millions of passionate fans come together to celebrate their teams, making bowl games a festive experience. In the season, over 180 million viewers are expected to tune in to all of the bowl games, offering an unparalleled platform for brand engagement.

The bowl season promises unforgettable moments, with games held in iconic venues across the country. From the historic Rose Bowl in Pasadena to the vibrant Orange Bowl in Miami, each game offers unique opportunities for fans and brands alike.

Be part of the excitement and connect with a dedicated audience through various advertising avenues. Whether it’s dynamic stadium signage, engaging social media campaigns, or interactive fan experiences, the college bowl games provide a perfect stage for your brand.

Our Service

Discover the advantages of our advertising solution

Ensure your brand stands out with high visibility advertising at College bowl games! Strategically placed, these ads catch the eye of thousands of fans, creating a memorable and impactful presence

Capture the attention of your ideal customers with targeted audience advertising at the bowl game! Tailor your message to engage and resonate with specific demographics, maximizing your brand's impact

Maximize your brand exposure without breaking the bank with our affordable advertising rates at the biggest bowl games! Reach thousands of fans and make a lasting impression while staying within budget

7 Advertising Assets

GAME DAY PROGRAMS

Game day programs offer a prime opportunity to place custom advertisements in high-traffic sections, ensuring maximum visibility among passionate fans. These programs can also feature information on your upcoming products, services, and promotions, keeping your audience informed and engaged. Additionally, incorporating interactive elements like puzzles and quizzes tied to your brand messages enhances fan interaction and reinforces your marketing efforts.

DIGITAL MAGAZINE WITH INFLUENCERS

Our digital magazine features exclusive content from popular influencers relevant to the sports community, offering integrated product placements and endorsements that resonate with fans. Interactive digital features, such as live Q&As, behind-the-scenes footage, and fan polls, enhance engagement and create a dynamic user experience. This approach ensures your brand connects with the audience in a meaningful and impactful way.

HIGH-QUALITY 3D SOUVENIR CUPS

High-quality 3D souvenir cups are highly coveted by fans attending college bowl games. These collectible items not only serve as memorable keepsakes but also as effective advertising tools. By branding these cups with your logo and messaging, you can ensure that your brand remains in the hands of fans long after the game has ended. The vibrant, eye-catching designs of 3D souvenir cups enhance brand visibility and create positive associations with the game day experience.

QR CODE-DRIVEN CONCESSION TRAY BRANDING

QR code-driven concession tray branding offers an innovative way to engage fans during bowl games. By integrating QR codes into the design of concession trays, advertisers can provide fans with quick access to exclusive content, special offers, or interactive experiences. This approach not only increases brand interaction but also provides valuable data on consumer engagement. Concession trays are highly visible throughout the game, ensuring repeated exposure to your brand.

TRAVEL PACKAGES (HOTEL + GAME DAY TICKETS)

Travel packages that include hotel accommodations and game day tickets offer a comprehensive and convenient solution for fans traveling to college bowl games. By partnering with Sports Media Inc., you can brand these packages, ensuring that your company is associated with an exceptional fan experience. These packages appeal to loyal fans looking for a hassle-free way to enjoy the game, providing multiple touchpoints for brand engagement from the moment they book their trip until the game day.

TAILGATING OPPORTUNITIES

Tailgating is a quintessential part of the college bowl game experience, providing a prime opportunity for brands to engage with fans in a festive and energetic atmosphere. By sponsoring tailgating events or providing branded tailgating gear, you can create a strong presence among enthusiastic fans. Tailgating offers a relaxed setting for fans to interact with your brand, fostering positive associations and building lasting connections.

SPORTRONS ADVERTISEMENTS

Sportrons advertisements provide a powerful medium for reaching a large audience during college bowl games. These high-definition video boards display dynamic and engaging content, capturing the attention of fans throughout the stadium. Sportrons ads offer the flexibility to showcase your brand’s message in various formats, including videos, animations, and static images. This high-impact advertising method ensures maximum visibility and engagement, making it an effective tool for brand promotion during live sports events.

Out of Home Advertising

Don’t let your brand’s reach end at the arena doors. With OOH Sports Digital Advertising, your brand connects with fans within a three-mile radius of the arena on game days. From bars and restaurants to hotels and convenience stores, OOH Sports ensures your message reaches fans as they move through the arena’s neighborhood.

OOH reaches consumers no matter what their media consumption habits are. It goes where most other media can’t go to surround and immerse consumers out of home, where they spend 70 percent of their waking hours

Design Your Ads

Launch Campaign

From strategy development to execution, our team will ensure your campaign reaches the right audience at the right time. We offer a comprehensive range of assets, including Game Day Programs, Tailgating Events, and influencer partnerships.

Frequently Asked Questions

Get answers to your questions

What kind of ROI can I expect from sponsoring College Bowl Games?

Sponsors typically see substantial returns through increased brand awareness, customer engagement, and direct sales driven by the targeted and memorable advertising opportunities at these events.

How do travel packages enhance the fan experience and our brand presence?

Travel packages create an all-inclusive, memorable experience for fans, associating your brand with positive, high-value experiences that foster loyalty and positive word-of-mouth.

How effective are 3D souvenir cups in promoting our brand?

High-quality 3D souvenir cups, with a 93% take-home rate, ensure that your brand remains in fans’ hands and homes long after the game, creating lasting impressions and brand recall.

What customization options are available for our brand's presence at the games?

Customization options include tailored ad placements, branded merchandise, exclusive sponsor zones, and personalized digital content that aligns with your brand’s identity and goals.

Can QR code-driven concession tray branding improve customer interaction?

Yes, QR code-driven trays provide interactive experiences, linking fans directly to your promotions, special offers, and exclusive content, thus increasing engagement and data collection.

Sponsoring College Bowl Games can align with CSR goals by supporting college athletics, promoting education, and providing community engagement opportunities, enhancing your brand’s positive image.